Content and Social Campaign

Content and Social Campaign

STUDIO UNLEASHED

STUDIO UNLEASHED

GOAL: Create an inexpensive social campaign that gets attention.

GOAL: Create an inexpensive social campaign that gets attention.

Content and Social Campaign

STUDIO UNLEASHED

GOAL: Create an inexpensive social campaign that gets attention.

Studio Unleashed is an art and photo studio set out to capture the wild and untamed on their terms. I wanted to combine my passion for photography and my experience in advertising to generate some attention. So, I created this campaign with the help of Adobe's AI engine Firefly. The idea is simple let's "unleash" the wild animals within, by giving them a voice and a whole bunch of attitude that's inline with the today's tone in social media.

Studio Unleashed is an art and photo studio set out to capture the wild and untamed on their terms. I wanted to combine my passion for photography and my experience in advertising to generate some attention. So, I created this campaign with the help of Adobe's AI engine Firefly. The idea is simple let's "unleash" the wild animals within, by giving them a voice and a whole bunch of attitude that's inline with the today's tone in social media.

Studio Unleashed is an art and photo studio set out to capture the wild and untamed on their terms. I wanted to combine my passion for photography and my experience in advertising to generate some attention. So, I created this campaign with the help of Adobe's AI engine Firefly. The idea is simple let's "unleash" the wild animals within, by giving them a voice and a whole bunch of attitude that's inline with the today's tone in social media.

Working with the AI generator and using the correct prompt scripting I was able to create 3D cartoon likenesses of the actual photography I captured, including expressions, lighting and compositions.

Working with the AI generator and using the correct prompt scripting I was able to create 3D cartoon likenesses of the actual photography I captured, including expressions, lighting and compositions.

Working with the AI generator and using the correct prompt scripting I was able to create 3D cartoon likenesses of the actual photography I captured, including expressions, lighting and compositions.

Then I put it all together with an idea, using Instagram carousels which also tend to have a higher engagement rate over photos and video in fact, up to 5.6% higher. Giving these creatures a unique voice and a whole bunch of sarcasm.

Then I put it all together with an idea, using Instagram carousels which also tend to have a higher engagement rate over photos and video in fact, up to 5.6% higher. Giving these creatures a unique voice and a whole bunch of sarcasm.

Then I put it all together with an idea, using Instagram carousels which also tend to have a higher engagement rate over photos and video in fact, up to 5.6% higher. Giving these creatures a unique voice and a whole bunch of sarcasm.

MY ROLE

Photographer

Retoucher

Concept development

AI generation and prompt writing

Art direction and post production